Lead Generation is a marketing technique which is used to collect a set of contacts who are interested in your company products and services.

By using SDF, lead generation and database building services it is possible to reach a number of potential contacts and show them offers and promotions of your products and services.

The database which is created by a Lead Generation process can be used for a lot of purposes such as Direct meetings, Telemarketing actions, to build one-to-one relationships with the user and to communicate offers and specific promotions.